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Jo Minnaar

Helping businesses craft their words, images and actions, online and off – creating a rich reputational currency that is valued and respected in the marketplace.

Marketing transformation – After the Covid-19 storm has passed

Thinking about how you are going to ‘re-launch’ your business post Covid-19?  One thing to consider is that the effectiveness of the traditional marketing tactics you’ve employed in the past may have subtle shifted. For example according to a recent study by Pattern89 since the start of the Covid-19 pandemic: “Imagery of human interaction inContinue reading “Marketing transformation – After the Covid-19 storm has passed”


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Based in Brittany with excellent virtual communication tools and regular visits to the UK, Jo freelances on a short term, long term or retained basis with clients based in the South West of England.

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